Giada Catering

Giada Catering


Months to build and launch the website


ADA Compliance Score


Google PageSpeed Insights Score

In July 2022, Patina Restaurant Group approached Hudson Creative about a new strategic partnership with Giada De Laurentiis to open a catering brand with her name. The partnership needed a new state-of-the-art website that was design-worthy of Giada’s celebrity status.


The Challenge
The website project required a beautiful, interactive design to be approved by Giada De Laurentiis’ team, while meeting specific business requirements put forth by Patina Restaurant Group/Delaware North:

  • Lead driver with specific form fields mapped to lead management system
  • Optimized for search engines, with lighting fast page load times
  • Over 90% ADA Compliance Score


The Solution View the website →
Hudson Creative led a team of 10+ marketing and sales professionals from Patina Restaurant Group/Delaware North (including then President, Dana Pellicano) to successfully launch the website in less than 5 months. Project highlights included:

  • Homepage featuring a background hero video (that also plays on mobile) with the option to view the full video in a lightbox pop-up
  • Main navigation mega menu featuring image tiles for each catering package
  • Above average scores for internal SEO & ADA compliance audits (over 95% on Google PageSpeed Insights)
  • The project was lauded for an intuitive admin dashboard fields and logic that make the WordPress website easy for anyone to edit.



Restaurant website design
Restaurant website wireframe
Restaurant website development
Restaurant website digital
Restaurant marketing agency


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